They are the first Indian tyre company to launch exclusive branded outlets for trucktyres and also the first Indian company to introduce radial tyres for the farm category. The European segment includes manufacturing and sales operations through the plant at the Netherlands along with its subsidiaries. The Others segment includes the subsidiary in the United Arab Emirates, South Africa, Thailand and other operating subsidiaries. It manufactures tires, tubes and flaps. Its products include Passenger Vehicle, including ALNAC 4G, ALNAC, AMAZER 3G MAXX and AMAZER 4G; Commercial Vehicle, including AMAR, AMAR AT-RIB, AMAR DLX, CARGO PLUS XR and AMAR GOLD; Off Highway Tyre, including AGREX 85, BHIM, DHRUV, FX 515 (ROW CROP) and FX 525, and Two Wheeler Tyre. Apollo Tyres has approximately four tire manufacturing plants, over two located in Cochin, and one each at Vadodara and Chennai. Outside India the company has a manufacturing facility each in The Netherlands and Hungary.

Apollo tyre as present strength and market dynamism steps from its early years of strife in establishing itself as a tyre manufacturer within the closed Indian economy. Over two decades, Apollo worked on a portfolio of products, tuned to customer needs and an array of innovative marketing initiatives to establish itself as a leader in its home market. Some of these include segmenting customers by their load and mileage requirements, running tyre loyalty programmes, establishing customer contact programmes which resulted in better health and driving habits, introducing India as first farm radials and India as first range of high–speed tubeless passenger car tyres.